Digital Media Production: Transmedia Storytelling

This webinar is designed for aspiring producers, filmmakers, storytellers, advertisers, PR, and communication people. It will explore the current developments and potential uses of transmedia storytelling by giving the basics of storytelling across multiple platforms. User-generated content, social media outlets, video gaming, interactive technologies, and extended realities allow for more profound audience experiences. These mediums are used for story extensions, audience immersion, brand marketing, crowdfunding, and social engagement. Participants will develop a deeper understanding of transmedia storytelling techniques, new media formats, as well as potential financing, producing, and distribution options.